I know how you feel, I have gotten the same service from UBC and just the opposite from AJ's. Dave, Darren, and all of their employees have treated me great. Before I bought my bike, I went to UBC and AJ's, and customer service was like night and day. At AJ's, I have seen them treat every customer as that, A CUSTOMER. I might have gotten a better deal at UBC, but AJ's sealed the deal with their customer service. I have heard from several people that UBC caters to the yuppie crowd, and from what I have seen and heard, I think it is true.